Sally McKenzie is founder and CEO of McKenzie Management. For over thirty years, Sally has immersed herself in techniques, systems and methods to improve the performance of dental practices. Learn more.

4 Ways Problem Employees Hurt Your Practice no Comments

The thought of firing an employee sends most dentists into a panic. It’s a situation they’d rather not deal with, so many of them don’t—which of course damages the practice. If an employee is holding your practice back rather than contributing to its success, it’s important to take the appropriate action. This starts with a …[Read More…]


How Focusing on Recall Benefits Your Practice no Comments

If your practice is struggling with lackluster production numbers, revamping your recall system is one of the best ways to get back on track and to start meeting daily goals. But that’s not the only benefit focusing on recall can provide. Here are four more: 1. Case acceptance numbers will go up. When you have …[Read More…]


Use Professional Marketing Materials to Boost Recall no Comments

Hiring a Patient Coordinator to reach out to past due patients via phone is a great way to give recall a boost. Another method you can use to get more patients on the schedule is sending out professional Educational Recall Reminders. Many dentists I work with mail generic recall reminders to their patients and hope …[Read More…]


Attract New Patients to Your Practice no Comments

Patients have a lot of options to choose from when it’s time to select a new dental home—which is why you have to make your practice standout to attract new patients. Adding conveniences like online scheduling certainly helps, but there are other ways to attract new patients and to keep them loyal. Interested in learning …[Read More…]


4 More Ways to Improve Your Schedule no Comments

Implementing online scheduling is a great way to improve your schedule. It adds efficiencies to the process and enables patients to make appointments at any time, day or night—making them more likely to actually schedule. It’s important to keep your scheduling system streamlined and make sure your days are productive, not just busy. Here are …[Read More…]


Switching to Hybrid Scheduling no Comments

If you’re trying to build production numbers (and I’m sure you are) you might want to consider switching to a new scheduling system. Many dentists still appoint patients six months out, and while this might make your schedule look full, it’s actually hurting your production numbers. As the practice CEO, it’s up to you to …[Read More…]


Better Leadership Will Help Team Members Excel no Comments

When team members feel lost and don’t have proper leadership, they’re not nearly as productive as they should be. Instead, they spend their time wondering exactly what they’re supposed to be doing and if they’re meeting your expectations—and they’re usually not. To be effective, your team members need a leader they can turn to. As …[Read More…]


3 Tips to Revamp Recall and Reduce Out-of-Control Overhead no Comments

For many practices, investing in recall just isn’t a priority. They send generic postcards via snail mail to patients who are overdue and think that’s enough. Unfortunately, it isn’t, and your lackluster recall efforts could be part of the reason practice overhead costs are soaring. Your recall system represents the highest potential for bringing money …[Read More…]


Improve Employee Performance to Lower Overhead no Comments

Your team members play a big role in practice success. If they’re not as efficient or productive as they could be, it leads to low team morale and high overhead costs. Improving employee performance will help grow your bottom line and reduce out of control overhead. Here’s how to make that happen in your practice: …[Read More…]


Job Descriptions Help Production Numbers no Comments

Most dentists I work with don’t want to bother with creating detailed job descriptions. They think they’re a waste of time and that their employees will be able to learn their jobs as they go, especially if they come to the practice with experience. The problem? If you don’t develop job descriptions, your team members …[Read More…]


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