Problem team members aren’t the only ones who bring your practice down. There are certain types of patients who cause your practice more harm than good, and in some cases it might even be better to part ways with them, just like you would with an employee who has a horrible attitude and consistently poor performance.
But most problem patients can be turned into loyal patients. Here are three types of patients who are actually hurting your practice, and how to turn them into loyal patients who help your practice grow instead.
1. Patients who don’t show up for their appointments. When patients blow off their appointments, it creates chaos in your practice and costs you money. Lots of money. Make sure patients understand the value of their appointment time and the care you provide. Educate them and remember to confirm appointments two days in advance to reduce those dreaded broken appointments.
2. Patients who don’t pay on time. If your practice is struggling with collections, it’s likely killing your bottom line. I suggest you create a clear financial policy and make sure patients are aware of that policy. If they understand when payment is expected, they’re more likely to get it to you on time. Offering third party patient financing like CareCredit also can help.
3. Patients who never come back. Low patient retention numbers can really eat into your production, costing you thousands of dollars in undiagnosed treatment and potential referrals. Simply said, when first-time patients don’t come back it can really hurt your bottom line. To help ensure they do come back, spend time getting to know them and creating those all-important connections. Provide a comfortable environment with exceptional customer service and you’ll have a much better chance of seeing these patients again.
Creating a strong base of patients who accept treatment and refer is key to practice success. Just like problem team members, problem patients can cost your practice money and cause undue stress, but there are steps you can take to turn them into the type of loyal patients every practice needs to thrive.