Category Archives: Communication

What to Ask During a New Patient Interview

The new patient interview is an important part of the first appointment. Asking the right questions will help you get to know every patient and their oral health goals, enabling you to target your education and treatment plans to cover the services that interest patients most—which will help you improve case acceptance in your practice. …[Read More…]


Don’t Assume You Know What Treatment Your Patients Want

With every case, there’s usually more than one treatment option for patients to consider. Unfortunately, dentists don’t always present all the options—which keeps case acceptance rates low and hurts their bottom line. All too often, dentists assume they know what their patients want. They decide one treatment option is too expensive or isn’t something that …[Read More…]


Tips to Help You Earn Patient Loyalty

Typically, dentists only see emergency patients once. Even though they leave the office feeling much better than when they arrived, chances are these emergency patients have no intention of ever coming back. That’s usually because dentists and their team members don’t do much, if anything, to earn their loyalty. Educating emergency patients and helping them …[Read More…]


Why Your Dental Office Manager Must Be A Leader

The person you hire for the Dental Office Manager role will serve as your Chief Operating Officer, or COO, which is a critical position in any business. Whoever you hire essentially will become your partner, and must be someone other team members can look to as a leader. Your Office Manager is the first point …[Read More…]


What to Consider Before Promoting to Office Manager

When dentists decide it’s time to hire an Office Manager, many of them look to their current team first. Rather than searching for the perfect candidate, they decide to reward one of their “good” employees with a promotion. Unfortunately, that usually doesn’t work out. Why? Just because team members excel in their current role doesn’t …[Read More…]


Raise Fees and Put the Extra Revenue to Good Use

Once you put in a solid fee schedule, you’ll have more money to invest in your practice. That means you’ll finally be able to purchase the new technology or piece of equipment you’ve been eyeing. Before you write that check, make sure you actually need the technology. Then, put a plan in place to make …[Read More…]


How to Guarantee Patients Don’t Bolt When You Raise Fees

Most patients aren’t going to leave your practice when you raise your fees – unless they were thinking about leaving anyway. To help ensure they don’t use a small price bump as an excuse to find a new dental home, start focusing on really building connections with your patients. Here’s how: 1. Offer superior customer …[Read More…]


4 Reasons Patients Retention is Low

If a patient doesn’t appreciate you or value dentistry, there’s a good chance you’ll never see that patient again. Improving your education efforts will help win them over and improve patient retention, but there are many other reasons patients opt to not come back to a practice. Here are four. 1. You ignored a complaint. …[Read More…]


Signs You Need to Offer Your Team More Training

Many dentists I work with think training their team members is optional. They hire experienced employees and expect them to hit the ground running with very little direction, then wonder why production and profits are down. No matter how talented your team members are, they still need guidance from you, the practice CEO. Trust me, …[Read More…]


3 Ways To Get The Most Out Of Your Team Members

Developing a team of productive, effective employees isn’t as simple as hiring talented people who are passionate about dentistry. Once you get the right staff in place, you have to provide them with some guidance if you want to get the best results. That starts with providing detailed job descriptions and proper training, but there …[Read More…]